Tags : Marketing

Perpetua unlocks scalable omnichannel growth for brands with AI-powered optimization

Perpetua, a global leader in eCommerce advertising and intelligence software has added support for the North American leader in online grocery delivery – Instacart. As of today, eCommerce brands can use Perpetua to set strategic Instacart Advertising goals (awareness, brand defense, market share growth, profitability) and rely on its AI-powered ad engine to execute tactically. […]Read More

Groundbreaking AI Renovations to look forward to

Ever since this year began, we have been experiencing several catastrophic incidents one after the other which also has led us to take precautionary measures for any such events that might happen in the future. The world is so busy talking about COVID-19, its spread, and contraction that other critical scenarios didn’t even receive enough […]Read More

IBM Brings Artificial Intelligence At Scale To The Marketing And

IBM (NYSE: IBM) today announced three new products to add to its growing suite of AI solutions for brand and publishers. The new capabilities are privacy-forward and designed to allow brands to reach consumers while considering user privacy. IBM intends to work with industry leaders, including Xandr/AT&T, Magnite, Nielsen, MediaMath, LiveRamp and Beeswax to help scale […]Read More